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WHAT ARE BUSINESS BUYERS REALLY LOOKING FOR?

While the obvious answer may be that buyers are interested in businesses that make a lot of money, this is not always the case. In fact, there are a number of other factors that buyers may consider when making their decision. 

  • Pride of ownership
  • A business that looks like fun to own and operate
  • Happy employees
  • Financial records that make sense
  • Good growth prospects
  • A well-known or popular business
  • A good track record
  • A great location
  • A seller who is willing to finance the sale
  • A reasonable price

It’s not all about the money – there are other factors that come into play. Luckily, by talking with a business brokerage professional, you can get an idea of what local buyers are interested in and make the most of your sale. This way, you can be sure that you’re getting the best possible deal for your business.

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